Digiday Live

This podcast features the best sessions from Digiday summits. Hear leading executives from publishers and brands discuss the modernization of media and marketing.
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Jul 21, 2016

With over 100 brands worldwide, Time has been aggressively expanding its digital offerings. For this legacy publisher - one of the largest in the world - that means shifting focus to scale while maintaining the quality it's known for. Time aims to create loyal audiences across its properties by providing valuable content focused on specific interests. The company's svp of international strategy John Marcom is on the podcast.

Jul 14, 2016

Lane Bryant's recent campaigns are all about encouraging their customers to embrace their bodies. Even for a plus-size retailer, it's a sensitive subject field to be playing in. In order to avoid exploiting women's insecurities while selling clothing, Beitler has a simple answer: be transparent.

Jul 7, 2016

Miki Agrawal is the founder of Thinx, the first period-proof panty that, the company hopes, could have the power to tackle taboos around menstruation. In this session, Agrawal discusses how she chooses her teammates, how a good product can change minds, and how those controversial subway ads came to be.

Jun 23, 2016

Publishers are using tactics like header bidding and entering private exchanges in an attempt to be programmatically self-sufficient. We talk to two of them about how it's going.

Jun 16, 2016

Call it the great cleanup. Part of programmatic's evolution involves a bigger platform crackdown on fraud and clearer standards on viewability. The presidents of US Interactive Media and Bauer Xcel Media dig deep into this disruption.

Jun 9, 2016

Of ad tech's persistent myths is that it doesn't require the human touch -- and that it has nothing to do with creativity. But it turns out it also demands platform savvy and context.

Jun 2, 2016

While Clarins has mostly stayed out of the digital marketing space, their most recent campaign was tailored around reaching a very specific client. Director of facial skin care marketing and advertising Maria Bertorelli discusses going all in with social.

May 24, 2016

Last fall, CNN launched Great Big Story, a distributed video network that lives across Facebook, YouTube, mobile and other platforms. Armed with team of 35 producers, editors, audience development experts and salespeople, Great Big Story thinks there is a great big opportunity to do feel-good, inspirational content. Chris Berend, the man behind the initiative, takes us through how his startup hopes to build a new brand within a decades-old media powerhouse.

May 19, 2016

Collaboration is a nice to have, but hard to implement. Tina Wung, director of digital strategy and innovation at Anheuser-Busch has the answers. In this session, we discuss how Wung has created the right structure to create the most efficient collaboration.

May 17, 2016

Social platforms have made it easier for digital publishers to scale audiences. But each platform is unlike the other, which forces publishers to think and rethink how they approach each platform and what sort of resources they devote to each. In this discussion, Refinery29’s chief content officer Amy Emmerich and The Young Turks CEO Cenk Uygur demonstrate how different platforms offer different opportunities to reach, engage and ultimately make money from their audience. 

May 12, 2016

Wade Allen, vp of digital innovation at Chili's, is a believer in disruption. In this session, he explains how he pushed through digital in the unlikeliest of places: the dining room.

May 10, 2016

Social platforms are attractive to many content creators and media companies because they are easy outlets to reach most of your fans. But while you can connect with your fans there, these relationships are on the platforms’ terms. Content creators are giving up control in exchange for scale. Ryan Leslie, a Grammy-nominated music producer and CEO of SuperPhone, shares how he built a platform that connects him -- literally -- to his most loyal fans, and why it’s important to own the relationship with your audience as much as finding ways to reach them.

May 5, 2016

Brands have a lot of challenges, or so they say. Erin Dwyer of Haven Beauty has the answers. In this rapid-fire round with Digiday managing editor Shareen Pathak, she sounds off on ROI, content and why sometimes it takes a village to do a small thing.

May 3, 2016

The Playboy bunny has long been synonymous with all things X-rated. But modern audience have required that it adapt. They developed richer content focused on broader men’s interests, not just centerfolds. Chief content officer Cory Jones explains.

Apr 28, 2016

In this session, Studio@Gawker executive director Paul Sundue dishes his speedy and unfiltered thoughts on hot industry buzzwords in publishing, such as millennial-focused publishers, the future of the banner ad, Snapchat teams and more. 

Paul Sundue, executive director, Studio @ Gawker, Gawker Media

Brian Morrissey, president and editor-in-chief, Digiday

Apr 26, 2016

Content may be king, but a solid distribution strategy that leverages the type of content and the audience it’s intended for is key in helping media companies generate revenues across platforms. In this session, NatGeo’s head of digital video James Williams and Defy media’s svp of business development Thao Hoang discuss how publishers need to create content with distribution in mind -- and why a one-size-fits-all does not work anymore.

Apr 25, 2016

The growth of The Washington Post in recent months has been substantial. Readership numbers are increasing and the publication is surpassing others that have long led the field. We discussed the secret to its success as well as its motivations and strategies for the future.

Shailesh Prakash, chief innovation officer, The Washington Post

Lucia Moses, senior editor, Digiday

Apr 21, 2016

Backed by a $100 million investment from parent company Turner, Bleacher Report is looking to significantly expand on platforms. Editor-in-chief Joe Yanarella describes how the publisher is taking a “magazine” approach to each platform, and why each platform requires heavy planning and thinking if a publisher is to grow.

Apr 21, 2016

Publishers are embracing the technologies that allow users to experience 360 videos and investing heavily in producing these engaging clips. Recorded at the Digiday Publishing Summit, March 2016.

Kevin Gentzel, CRO, Gannett

Lucia Moses, senior editor, Digiday

Apr 19, 2016

Jared Grusd, CEO, The Huffington Post

Brian Morrissey, editor-in-chief and president, Digiday

Apr 19, 2016

The technologies that power pushing content and monetizing ad space on mobile has exploded. So has the investment by many small, young publishers. Skatell shares his thoughts on how his company is growing in mobile.

Alex Skatell, founder and CEO, IJ Review.

Brian Morrissey, editor-in-chief and president, Digiday

Apr 19, 2016

This women’s lifestyle publisher has used platforms to build its video distribution model. Learn about the strategies behind their investment in creating video specifically for Facebook and how that gamble paid off.

Brian Sugar, co-founder, PopSugar

Apr 12, 2016

Facebook’s Instant Articles have been live for over six months. Publishers will react in terms of formatting, analytics, load times and most importantly, monetization.

Kim Lau, vp and general manager, The Atlantic. Lucia Moses, senior editor, Digiday

Apr 12, 2016

Refinery29’s co-founder and CEO will share his insights in the industry. Hear what he really thinks about emerging trends, the platform dilemma and his forecasts for the future.

Philippe von Borries, co-founder and CEO, Refinery29. Brian Morrissey, editor-in-chief and president, Digiday

Apr 12, 2016

As far as media conglomerates go, it does not get bigger than Bloomberg Media. With the platform era in full swing, the strategy behind Bloomberg’s next phase will be driven by multi-directional goals.

Justin Smith, CEO, Bloomberg Media.

Brian Morrissey, president and editor-in-chief, Digiday

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