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Digiday Live

This podcast features the best sessions from Digiday summits. Hear leading executives from publishers and brands discuss the modernization of media and marketing.
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Apr 10, 2017

At the Digiday Agency Summit, we cut through the BS and got to some hard truths about the internet, programmatic, social and much more. In this session, Fred & Associates founder Jen Brady took the stage with Digiday’s brands reporter Tanya Dua to engage in some verbal jousting on today’s most pervasive media and marketing buzzwords like "Snapchat," "big data" and "live streaming."

Brady makes a particular point about digital experiences, specifically on the internet: "Print is coming back in great strides because of experiences. We are not creating experiences on the internet anymore."

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